1. Design & Craftsmanship
Classic vs. Modern Styles: Offer a range of designs (rustic, minimalist, farmhouse, Scandinavian, etc.).
Joinery Techniques: Dovetail, mortise & tenon, or dowel joints for durability.
Ergonomics: Ensure stool height and seat comfort suit different uses (bar, kitchen, workshop).
Custom Work: Personalized engravings or custom dimensions for clients.
2. Material Selection
Wood Types: Hardwoods (oak, walnut, maple) for durability; softwoods (pine, cedar) for a lighter, cost-effective option.
Sustainability: Source reclaimed or FSC-certified wood for eco-conscious buyers.
Finishes: Natural oils (linseed, tung), varnishes, or lacquers for protection and aesthetics.
3. Tools & Efficiency
Essential Tools: Table saw, bandsaw, chisels, planer, drill press, orbital sander.
Jigs & Templates: Speed up production for repetitive cuts.
CNC & Automation: If scaling up, consider CNC for intricate designs.
4. Business & Marketing
Branding: Professional logo, social media (Instagram, Pinterest), and a simple website/Etsy store.
Pricing Strategy: Factor in materials, labor, and market demand.
Local Markets: Sell at craft fairs, furniture stores, or consignment shops.
Custom Orders: Offer made-to-order stools for higher margins.
5. Customer Engagement
Workshops/DIY Kits: Sell stool kits with pre-cut pieces for hobbyists.
Before/After Posts: Show the craftsmanship process (e.g., raw wood to finished stool).
Testimonials: Highlight customer reviews for trust-building.
